Vital Decisions Require Astute Insights
“The Topline team was invaluable in helping our exec team narrow down a dozen growth concepts to the most promising ones. Their work has already led to new growth.”
Topline’s Market Strategy consulting practice is staffed with individuals who bring a rare mix of strategy expertise gained at top consulting firms, as well as operating experience gained at start up and established companies.
Topline has a proven track record of helping our clients accelerate growth in their existing businesses and successfully build new lines of business.
Our Market Strategy engagements provide actionable recommendations that are driven by deep insights into the market and competitors:
These engagements are our most comprehensive and provide you with a thorough understanding of the market and your prospects within.
These engagements provide expansive exploration of market opportunities for new products and markets and helps companies achieve a tight product/market fit.
These engagements help companies hit the ground running when launching new products and markets by validating and honing their Go-to-Market strategy.
These engagements assist companies to accelerate growth by helping them identify and build winning strategies for the highest potential segments of the market
These engagements provide companies deep insight into how they stack up against competitors on the dimension that matters most – what customers truly value
The major strategic challenge of introducing a new product or expanding into a new market is uncertainty. Until you are out in the market and come face-to-face with buyers, you never really know whether you can make your numbers.
Our New Product/Market projects gather direct feedback from a critical mass of potential buyers and provide you the vital answers you’ll need to make your numbers and spur new growth.
While business has gone global, every region – US, Europe, Asia, Latin America – is different. Different competitors. Different channels. Different market dynamics.
Whether you want to expand internationally, enter the US market, or accelerate growth in the countries you are already in, Topline Strategy can help. With our global network of strategy consulting partners, we provide the detailed market insights – in one country or one hundred – that will make your global efforts a success such as:
“International expansion can either be a bonanza or a money pit. If you don't understand the nuances of the market in each country and region, it can easily be a money pit.”
Why haven’t sales materialized as quickly as you expected for new products and in new markets? Why has growth slowed in your existing markets? More importantly, what can you do to accelerate growth? The answers lie in your sales experience.
Our Sales Chain Acceleration methodology analyzes your sales experience – from lead to customer – to give you a 360 degree understanding of the market.
“Topline Strategy’s insights about the market broke the log jam. It got us to move beyond our dogma so we could focus on what customers really wanted. The impact on sales momentum has been monumental.”
What will it take for your company to triple its revenues…or even grow by a factor of 10?
Companies are typically overloaded with ideas about which new products to build, which new markets to enter, and which acquisitions to pursue.
Topline Strategy works with executive teams through market analysis and facilitation to sort through the alternatives. Together, we build the growth plan that takes the company to the next level. Typical engagements include:
“Topline's work was invaluable to our exec team as we narrowed a dozen growth concepts, each with their own champion, down to the most promising ones. The steps we've taken as a result have already led to new growth.”
Companies seeking investment are by their very nature optimists. They see an enormous market opportunity for their business and build projections that match their enthusiasm.
As an investor, you need hard facts on the market to cut through the hype and make your own growth assessment. Our Market Due Diligence services provide the detailed market insight you require.
“The understanding of the company and its market that you get from Topline Strategy's Market Due Diligence is just way beyond what comes from traditional due diligence techniques.”